Ajrakh Print
Kutch (Gujarat) and Barmer (Rajasthan)
Deep indigo and madder-red geometric prints made through many rounds of resist printing and natural dyeing.
🧺 Wash separately in cold water; colour softens beautifully over time.
Ask on WhatsApp →Craft guide
Every print has a place, a community and a story. Here is what each one means, where it comes from, and how to care for it.
Kutch (Gujarat) and Barmer (Rajasthan)
Deep indigo and madder-red geometric prints made through many rounds of resist printing and natural dyeing.
🧺 Wash separately in cold water; colour softens beautifully over time.
Ask on WhatsApp →The print covers the whole garment evenly.
🧺 Follow the care of the fabric.
Ask on WhatsApp →Bagh, Madhya Pradesh
Red and black geometric and floral block prints on a white base, made with natural dyes.
🧺 Cold hand wash, dry in shade.
Ask on WhatsApp →Bagru, near Jaipur
Earthy reds, blacks and browns from natural dyes, printed with wooden blocks by the Chhipa community. Bagru printing as a craft is GI-registered.
🧺 Wash separately in cold water the first few times.
Ask on WhatsApp →Rajasthan & Gujarat
Tie-dye art: tiny points of cloth are tied tightly with thread before dyeing, creating dotted patterns.
🧺 Dry clean first wash, then gentle cold hand wash.
Ask on WhatsApp →India & Indonesia
Wax is applied on cloth before dyeing; the wax resists colour and creates fine crackle lines.
🧺 Cold hand wash.
Ask on WhatsApp →Lucknow
Delicate white-on-white hand embroidery from Lucknow; the craft is GI-registered.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Rajasthan
A mud-resist print: a paste of clay, gum and lime is blocked onto cloth before dyeing, leaving soft, crackled patterns.
🧺 Cold hand wash, mild soap, dry in shade.
Ask on WhatsApp →India
Designs printed directly by machine, allowing rich detail and many colours.
🧺 Gentle cold wash, dry in shade.
Ask on WhatsApp →India
Thread work added by hand or machine for texture and detail.
🧺 Gentle hand wash inside-out or dry clean.
Ask on WhatsApp →Flower motifs in any technique – the most loved print family for kurtis.
🧺 Follow the care of the fabric.
Ask on WhatsApp →India
Metallic foil pressed onto the fabric for a festive shine.
🧺 Hand wash inside-out, do not iron on the foil.
Ask on WhatsApp →Rajasthan
Gold or silver ribbon (gota) cut into shapes and hand-stitched onto fabric – a Rajasthani festive classic.
🧺 Dry clean recommended.
Ask on WhatsApp →Rajasthan
Wooden blocks are hand-carved, dipped in colour and pressed onto the fabric one by one. Small shifts in each print show it was made by hand.
🧺 Gentle hand wash in cold water, dry in shade.
Ask on WhatsApp →India
Each motif is painted by hand with a brush – no two pieces are the same.
🧺 Dry clean or gentle cold hand wash.
Ask on WhatsApp →Odisha, Telangana, Gujarat
Threads are tie-dyed before weaving, so the pattern appears with a soft, feathered edge.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Rajasthan
Dabu mud-resist combined with indigo dyeing for blue-and-white crackle patterns.
🧺 Wash separately in cold water.
Ask on WhatsApp →Rajasthan & Gujarat
Patterns printed or resisted on fabric dyed in indigo blue, one of the oldest natural dyes.
🧺 Wash separately, cold water, dry in shade.
Ask on WhatsApp →Jaipur
The classic Jaipur look: bright florals, buttis and borders, hand block or screen printed.
🧺 Cold wash, dry in shade.
Ask on WhatsApp →Andhra Pradesh
'Kalam' means pen: motifs are hand-drawn or block printed with natural dyes, often telling stories from nature and mythology.
🧺 Cold hand wash, avoid strong detergent.
Ask on WhatsApp →West Bengal
Running-stitch embroidery that forms soft, rippled patterns.
🧺 Gentle hand wash.
Ask on WhatsApp →Kutch, Gujarat
Dense, colourful embroidery often with mirrors, from the Kutch region.
🧺 Dry clean.
Ask on WhatsApp →Lace trims or panels on hems, sleeves and yokes.
🧺 Gentle hand wash.
Ask on WhatsApp →Rajasthan
'Lehar' means wave: cloth is rolled and tied diagonally before dyeing to make wave-like stripes. Loved for Teej and monsoon.
🧺 Cold hand wash, dry in shade.
Ask on WhatsApp →Bihar
Folk-art motifs of nature and festivals inspired by Madhubani painting.
🧺 Cold hand wash.
Ask on WhatsApp →Rajasthan & Gujarat
Small mirrors stitched into embroidery that catch the light.
🧺 Dry clean or very gentle hand wash.
Ask on WhatsApp →Rajasthan
Motifs inspired by Mughal art: flowering plants, vines and arches in fine detail.
🧺 Cold hand wash.
Ask on WhatsApp →Punjab
Bright floral embroidery in silk thread – 'phul' means flower.
🧺 Dry clean.
Ask on WhatsApp →Nathdwara, Rajasthan
Lotus, cows and temple motifs inspired by Pichwai painting.
🧺 Cold hand wash.
Ask on WhatsApp →Fine stitched folds that add texture without extra embellishment.
🧺 Follow the care of the fabric.
Ask on WhatsApp →Sanganer, Jaipur
Fine floral and paisley motifs printed by hand on a light or white base. Sanganeri printing as a craft is GI-registered.
🧺 Cold hand wash, dry inside-out in shade.
Ask on WhatsApp →India
Colour is pushed through a fine mesh screen; crisp, even prints at an easy price.
🧺 Machine wash gentle, cold.
Ask on WhatsApp →India
Sequins stitched on for sparkle at parties and weddings.
🧺 Dry clean.
Ask on WhatsApp →Japan-inspired, made in India
Fabric is folded, twisted or bound before dyeing for soft, unique patterns.
🧺 Wash separately in cold water.
Ask on WhatsApp →A single colour, no print – easy to style with printed dupattas and bottoms.
🧺 Follow the care of the fabric.
Ask on WhatsApp →India
Colourful thread embroidery on necklines, sleeves or all over.
🧺 Gentle hand wash inside-out.
Ask on WhatsApp →India
Metallic gold or silver thread embroidery for festive wear.
🧺 Dry clean.
Ask on WhatsApp →Synthetic
Silk-like look and shine at an easy price.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Semi-natural
Very soft, breathable and kind to the skin.
🧺 Gentle cold wash.
Ask on WhatsApp →Varanasi
Rich woven fabric often with zari motifs – a wedding favourite.
🧺 Dry clean only.
Ask on WhatsApp →Natural
Fine, tightly woven, smooth cotton that holds block prints crisply.
🧺 Cold wash, iron medium.
Ask on WhatsApp →Chanderi, Madhya Pradesh
Light, sheer handloom fabric with a soft shine. Chanderi weaving is GI-registered.
🧺 Dry clean recommended.
Ask on WhatsApp →Chanderi, Madhya Pradesh
Chanderi woven with silk for a richer sheen – perfect for festivals.
🧺 Dry clean.
Ask on WhatsApp →Synthetic / silk
Sheer, very light and floaty.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Natural
Soft, breathable and skin-friendly – the best everyday fabric for Indian summers.
🧺 Cold wash; may shrink slightly on the first wash.
Ask on WhatsApp →Blend
Cotton mixed with another fibre for less wrinkling and more strength.
🧺 Cold wash.
Ask on WhatsApp →Blend
Cotton with a little stretch for an easy fit.
🧺 Cold wash.
Ask on WhatsApp →Blend
Breathable, textured and cool – a relaxed, premium look.
🧺 Cold wash, iron while damp.
Ask on WhatsApp →Blend
Cotton's comfort with a soft silk sheen – good for festive daywear.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Natural
Cotton with small natural thicker threads (slubs) for a textured, handloom feel.
🧺 Cold wash.
Ask on WhatsApp →Synthetic / blend
Fine crinkled texture that resists wrinkles – good for travel and office.
🧺 Gentle hand wash.
Ask on WhatsApp →Cotton
Sturdy twill cotton for casual tunics and dresses.
🧺 Machine wash cold, inside-out.
Ask on WhatsApp →Blend
Soft, light silk-like fabric that takes prints and embroidery well.
🧺 Dry clean.
Ask on WhatsApp →Synthetic
Georgette look and flow, easy care.
🧺 Gentle hand wash.
Ask on WhatsApp →Synthetic / silk
Light, flowy and slightly crinkled – great for anarkalis and gowns.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Fabric with cut-work eyelet embroidery – light and pretty for summer.
🧺 Gentle hand wash.
Ask on WhatsApp →Pattern is woven into the fabric itself, not printed.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Natural, handspun
Hand-spun and hand-woven fabric – breathable and full of character.
🧺 Gentle hand wash.
Ask on WhatsApp →Kota, Rajasthan
Airy, chequered weave (khats) from Kota – light and elegant; the weave is GI-registered.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Natural
Made from flax: very breathable, gets softer with every wash.
🧺 Cold wash, iron while damp.
Ask on WhatsApp →Synthetic
Stretch fibre, usually blended for comfort fit.
🧺 Cold wash, no high heat.
Ask on WhatsApp →Maheshwar, Madhya Pradesh
Light handloom cotton-silk with a reversible border; the weave is GI-registered.
🧺 Dry clean.
Ask on WhatsApp →Semi-natural
Very soft, breathable and resistant to shrinking.
🧺 Gentle cold wash.
Ask on WhatsApp →Blend
Modal with a silk-like sheen – light and festive.
🧺 Dry clean recommended.
Ask on WhatsApp →Natural
Very light, airy and soft cotton – feels like a breeze in summer.
🧺 Gentle hand wash, dry in shade.
Ask on WhatsApp →Natural / blend
Soft, finely woven fabric with a gentle sheen.
🧺 Gentle hand wash.
Ask on WhatsApp →Synthetic
Open mesh fabric used for dupattas and party wear.
🧺 Dry clean.
Ask on WhatsApp →Synthetic / silk
Crisp, sheer and structured – often used for dupattas and overlays.
🧺 Dry clean.
Ask on WhatsApp →Synthetic
Strong, wrinkle-resistant and quick to dry.
🧺 Machine wash cold.
Ask on WhatsApp →Natural
Smooth, crisp cotton weave that keeps its shape.
🧺 Machine wash cold.
Ask on WhatsApp →Natural
100% cotton: breathable, absorbent and comfortable all day.
🧺 Cold wash, dry in shade.
Ask on WhatsApp →Semi-natural
Made from wood pulp: smooth, flowy and cool on the skin.
🧺 Gentle cold hand wash; do not wring.
Ask on WhatsApp →Semi-natural
Rayon with a textured slub weave and lovely drape.
🧺 Gentle cold hand wash.
Ask on WhatsApp →Synthetic
Soft, slightly stretchy silk-look fabric.
🧺 Gentle hand wash.
Ask on WhatsApp →Synthetic
Smooth and shiny with good fall.
🧺 Gentle hand wash or dry clean.
Ask on WhatsApp →Synthetic / silk
Glossy, smooth face with luxurious drape.
🧺 Dry clean recommended.
Ask on WhatsApp →Blend
Silk mixed with another fibre for sheen and strength.
🧺 Dry clean.
Ask on WhatsApp →Semi-natural
Smooth, breathable fibre made from wood pulp in a closed-loop process.
🧺 Gentle cold wash.
Ask on WhatsApp →Fabric woven with metallic threads for a glowing festive look.
🧺 Dry clean.
Ask on WhatsApp →Jharkhand, Bihar, Odisha
Wild silk with a natural gold tone and rich texture.
🧺 Dry clean.
Ask on WhatsApp →Soft, plush pile – rich and warm for winter weddings.
🧺 Dry clean only.
Ask on WhatsApp →Semi-natural
Silky, soft and flowy – drapes beautifully in long kurtis and dresses.
🧺 Gentle cold hand wash or dry clean.
Ask on WhatsApp →Natural
Light, semi-sheer cotton that drapes softly.
🧺 Gentle hand wash.
Ask on WhatsApp →Natural
Warm natural fibre for winter kurtis.
🧺 Dry clean or wool wash.
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